Attorney Parker Layrisson of Ponchatoula, LA, is undergoing a name change and recently tapped LLB Designs to help develop a new identity package. An updated logo, business cards, letterhead and envelopes were all on the list and it was also important to the client to maintain consistency with the firm’s old brand while transitioning to an updated look. We kept the colors and much of the overall layout the same, but updated the font to a slightly more classic style and adjusted the typography to work with the new name. LLB Designs provided color and black and white versions of the new logo in both print and web-appropriate file types, as well as a cheat-sheet outlining the fonts and color breakdown as a reference for future use. A local printer printed the letterhead, envelopes and business cards, and the final result is very clean and professional, fitting right in with the rest of the firm’s existing branding.